MADE IN THE NETHERLANDS

Who we are!

Founded in 1850, Moolenaar was a traditional Dutch flower bulb grower. From these long-established roots, Moolenaar has developed into a market leader, supplying many of the world’s largest and best known retail chains with a vast range of high quality gardening products.

Moolenaar’s success as a horticultural enterprise is testimony to the fact we have continually evolved without compromising our core values.

Core values that marry together, the wealth of knowledge and tradition of the Dutch gardening industry with the exacting standards and high demands of the modern retail world. All whilst keeping focus on social and environmental issues.

We make

people love

growing

– Fred Moolenaar

moolenaar bv – voorhout – the netherlands

OUR FACILITIES

in the middle of the bulb fields

What we do

As a market leader, we strive to know all there is about the market place and its trends. Our custom design service and expertise in the gardening industry help us to create bespoke own brand products for our customers. These range from seeds and flower bulbs through to organic fertilizers and onto gardening tools and equipment.

 

• PRIVATE LABEL • FULL IN-STORE RETAIL CONCEPTS
• FLOWER BULBS • WATER PLANTS
• PERENNIALS • GROWING GIFTS
• SEEDS • ORGANIC FERTILIZERS
• HOUSE PLANTS • GARDEN TOOLS
• GROW YOUR OWN • OUTDOOR PLANTS

 

What we do

As a market leader, we strive to know all there is about the market place and its trends. Our custom design service and expertise in the gardening industry help us to create bespoke own brand products for our customers. These range from seeds and flower bulbs through to organic fertilizers and onto gardening tools and equipment.

• PRIVATE LABEL
• FULL IN-STORE RETAIL CONCEPTS
• FLOWER BULBS
• WATER PLANTS
• PERENNIALS
• GROWING GIFTS
• SEEDS
• ORGANIC FERTILIZERS
• HOUSE PLANTS
• GROW YOUR OWN
• GARDEN TOOLS
• OUTDOOR PLANTS

 

 

How we do it

Development

We are dedicated to developing and supplying complete retail solutions to our customers. From procurement through assembly and onto delivery of finished products. We actively make use of global sourcing to procure the finest materials from around the world. Working with the leaders in hardware manufacturing allows us to be more fluid and innovative with product design and development.

Photography

“A picture is worth a thousand words.”
Starting with this as the best way to convey a product to the consumer, our professionally equipped photo studio and in-house photographer, provides unique tailor made imagery that fits your needs. We can supply exclusive imagery for your brand use of the latest photography technology and complex colour management software ensures varieties look true to live on packaging.

Design

Our in-house design and development team, work very closely with our customers to develop and fine-tune ideas into profitable finished products. The end result is high quality products tailored to you that are truly unique. We are proactive in keeping up with the latest trends in lifestyle and horticulture, with the products we offer. However, if you have seen something or have an idea that you think will be successful to your business, let us know!

Our sales team

Production

Facility

Largest production capacity in this category with industry leading, purpose built production area 43,000 m².

• Climate controlled storage facilities
• 4 automated machine box lines
• 16 automated capper bag lines
• 6 manual packing lines
• Amaryllis Potting line
• 6 bulk packing lines
• 4 Organic fertilizer packing lines

Capacity

• Production capacity of 3.200.000 units • 6.000 displays per week
• More than 250 million bulbs
• Over 1.500 varieties
• 25 million packs
• 4.000 different packs
• 140 different display types
• To more than 10.000 stores
• In 32 countries

Quality process

• Buying top quality product
• Incoming good check
• Storage monitoring
• Production checks
• Positive release check
• Independent growing trials
working in Lean Six Sigma environment 

Accreditations

• SEDEX Responsible Supply Chain
• MPS Florimark Good Trade Practice
• Guaranteed Flower Bulbs Trademark
• BOPP British Ornamental Plant Producers
• FSC®️ Responsible Wood and Paper
• SKAL Control Authority of Organic Products
• And many customer accreditations

Address

Loosterweg 33
2215 TM  Voorhout
The Netherlands

Email

info@moolenaar.nl

Phone

+31 252 242 526

Fax

+31 252 211 500